Indian Institute of Management Udaipur Library catalog › Results of search for 'su:"Marketing" and su-to:Customer Services and su-to:Service Industries'

	1.	Services Marketing : integrating customer focus across the firm/ Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler and Ajay Pandit. by Zeithaml, Valarie \| Bitner, Mary Jo [author.] \| Gremler, Dwayne D [author.] \| Pandit, Ajay [author.]. Edition: 7th ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Tata Mcgraw Hill, c2013Online access: Publisher Description and content Page Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8] (1). Place hold Add to cart (remove)
	2.	From Products to Services : insight and experience from companies which have embraced the service economy by Young, Laurie. Edition: 1st ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: New Jersy John Wiley & Sons 2008Online access: Click here to access online Availability: No items available Checked out (1). Place hold Add to cart (remove)

Indian Institute of Management Udaipur Library